MEG Marketing and Branding is an agency of brand consultants based in Atlanta, Georgia, who know how to listen, think and then respond strategically and creatively to meet your needs. 

 

OUR GOAL
 

Our goal is to help you maximize every marketing and branding opportunity for your entity in the most compelling way, using your unique competitive advantages. If you need to jumpstart your brand, let us help you breathe new life into it. If you are preparing for a critical initiative, merger, or spin-off, let us help you succeed. Our clients over the years have been in those shoes. We thank them for walking our way. 

 

WHAT WE DO

 

We define integrated marketing as delivering the right story to the right people at the right time with the right media to advance a business goal. The following expertise areas and our robust methods enable us to perform our work effectively. However, we believe our strongest assets are our honesty and courage: the honesty to look at the achievability of your goals, and the courage to deliver without doubt.

MEG commences with an in-depth research and discovery phase, designed to uncover the difference between existing and desired brand attributes and perceptions. Depending on the nature of the product or service, MEG relies on tools such as surveys, interviews, research and analysis during this phase.

Whether you require a strong initial brand impact for a new product or service, or you have an existing brand that may need refreshing, we look forward to advising you on how to move forward and how, ultimately, to shape the stories that will most effectively reach and influence your constituents.

 

OUR STRENGTHS

 

Today, our core account strengths lay in the Entertainment, Film, motion picture, Sports, Hair care, Food, Financial Services and nonprofit sectors. However, chances are our collective consulting experience will allow us to venture into almost any sector required. After all, nothing works better than knowledge and experience. 

The full brand experience is not simply a look and feel. It is a clear, memorable impression based on the ongoing interactions of your customers that resides deep within their minds. We exist to define, nurture, and build these experiences. We are strategists, understanding your goals and your audiences, bringing fresh insight to your unique situation. We are realists, who believe that building a brand is only as important as how it is shared with the world. We are designers, art directors, and writers, who express brands in fresh, highly-creative, and award-winning ways.

We are technologists, on the forefront of what’s possible in order to give you what’s appropriate. And we are managers, helping make certain the relationship is among the best you’ve ever experienced. We are MEG Marketing and Brand Agency and we exist to help your brand burn bright and spread with wild enthusiasm.

At MEG, we are completely media-neutral. In other words, we build plans around situations, not around our own specific capabilities. Our process is deep and proven, and the tools we have at our disposal can help any brand thrive. Below is a list of our in-house capabilities.

 

CONSULTING
• Vision Planning
• Market Analysis
• Audience Definition
• Perception Assessment
• Competitive Assessment
• Growth Opportunity Assessment
• Strategic Planning
• Positioning Recommendation
• Primary Research Coordination